Outdoor Advertising and City Branding Panel and Expo to Be Held in Sakarya

Sakarya City

A panel and mini expo will be organized through the collaboration of the 12th Professional Committee of the Sakarya Chamber of Commerce and Industry (SATSO) and the Outdoor and Industrial Advertising Association (ARED).

The event, which will be held for the third time since the beginning of 2026 and is aimed at different sectors, will feature discussions on city branding, visual communication, outdoor advertising, and urban identity during the panel sessions. The mini expo will bring together companies and industry professionals operating in the fields of books, stationery, printing, advertising, media, and publishing, while also showcasing innovative applications and developments within the sector.

The program, which aims to foster new business connections, enhance cooperation opportunities, and increase sectoral interaction, will take place on Tuesday, June 16, 2026. The event is expected to create a broad sphere of influence due to its relevance to many service sectors and to provide valuable networking and collaboration opportunities for companies from various industries.

From City to Brand: Sakarya

The value and brand identity of Sakarya

The program will feature many distinguished figures from Sakarya, including Şansal Büyüka and author Ayfer Tunç, as well as academics who will share their perspectives on transforming the city's values into a strong brand identity.

In addition, numerous prominent representatives from the advertising industry, heads and representatives of professional organizations, and academics will participate in the event, sharing their experiences, recommendations, and sector-specific insights with attendees.

The program, where Sakarya’s value and brand identity will be discussed from every perspective while also strengthening commercial interaction and intersectoral cooperation, will be held at the SATSO Service Building on Tuesday, June 16, from 10:00 a.m. to 4:00 p.m..